According to the dictionary the definition of Marketing is: The total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. Now, this definition is NOT what I would use to define marketing. If I had to sum up “successful marketing”…
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Beware Of Falling Into The Success Limiting “I” Trap
It was just yesterday that I was sitting down with a potential client discussing how he could launch his new business. He was talking about his business card and said he wanted his logo on the front and his contact details on the back. Being me, I started to explain the importance of highlighting your…
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